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Search Engine Marketing
Up one levelNow as a tested and proven strategy for reaching customers, search engine marketing presents a growth opportunity for almost every business or organization.
What We Do
- Help businesses connect with individuals searching for a product or service
- Recommend ways to maximize website focus on identified goals
- Increase website traffic and visibility to increase online conversions
- Market to online customers who are in the purchasing stage
How We Do It
Website Technical & Conversion Analysis
Our search engine marketing experts comb through a website from top to bottom and front to back looking for technical roadblocks and stolen potential. Like a living organism, every page of a website should work in harmony together to bring about the highest conversion rate possible. Our strategists not only make recommendations with human visitors in mind, but search engines as well.
Marketing Analytics Installation & Setup
Every path of every visitor on a website can be tracked and measured. Our online marketing team uses fully-featured web analytics software to track almost everything about website visitors (how they arrived at the site, where they went, what they did, etc). With a web analytics package in place, we can accurately measure how many website goals are being accomplished. With this information, ROI for any online marketing strategy can be clearly seen.
Common website goal examples:
- Product Purchase
- Service Signup
- Lead Form Completion
- Download Whitepaper
- Email Subscription
Search Engine Optimization (SEO)
Millions of Internet searches are performed everyday, resulting in thousands of transactions and business connections each day. If searches aren’t finding you, they are finding your competition. NMG offers search engine optimization services to put your website in its proper place. Our SEO methods are safe, practical and strategic. With long-term planning and a sound website strategy, our SEO consultants can rank for even the most competitive key terms. To learn more about our SEO services, click here.
Pay Per Click Advertising (PPC)
In addition to search engine optimization, pay-per-click advertising can be used to reach online customers who are actively searching for a product or service. In fact, search engine marketing has quickly become a multi-billion dollar advertising medium. In 2006, marketers voted PPC advertising the top performing medium, trumping radio, television, print and other traditional mediums. No other medium can catch users at just the right time – in the buying stage.
New Media Gateway is a Google Adwords Qualified Company and a Yahoo Search Ambassador. Our Internet marketing specialists successfully manage search engine marketing campaigns for business small and large, including Fortune 500 companies. For more information on our PPC services, click here.
Complimentary Search Engine Marketing Analysis
We would like to invite you to participate in our complimentary search engine marketing analysis program.How does it work?
Upon completion of a brief survey, one of New Media Gateway’s search engine marketing experts will conduct a search engine marketing analysis of your online portfolio. Once this analysis has been completed, you will be provided with a comprehensive report that will include the following:
- Your Current Search Engine Rankings
- SEO report card
- Online Competitor Analysis
- Pay Per Click Estimations
- And More!
