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Social Media Tactics That Work
01.12.10
We've discovered what tactics really work when it comes to marketing on Facebook and Twitter. A recent survey of 5,140 B2B and B2C marketers conducted by MarketingProfs shows how companies are successfully using their Social Marketing Tools to yield a much higher ROI, create better campaigns and reach new and qualified audiences.
Using Social Media Strategically
12.21.09
A recent study by eMarketer & MarketingSherpa shows how marketing organizations are leveraging social media strategically in their efforts moving forward. It also examines which industries are planning to increase or decrease their social media budgets in 2010.
Adobe Helps Make Digital Marketing Center Even Better!
10.09.09
Flash is finally coming to your smartphone—and so is Adobe (ADBE). With today's launch of the newest version its software, Adobe Flash Player 10.1, the San Jose-based company is making an aggressive push to get its product onto any gadget that allows for web browsing–Blackberry devices, netbooks, increasingly even TVs.
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DMC contains Flash Presentation Generator

June 2008

DMC contains Flash Presentation Generator

In early 2008, New Media Gateway introduced an upgraded Digital Marketing Center (DMC) module, which is a Flash Presentation Generator system that utilizes the power of Adobe Flash to generate customizable, interactive, and high-impact presentations as quickly as you need them.

In a recent study, the average sales person identified that they spend nearly 2 of their 5 business days identifying, locating, then customizing presentation materials to the needs of the organizations that they are selling to. That's nearly 40% of their work week.

At New Media Gateway, we're all about eliminating sales downtime on tasks like this, so we want to spend some time discussing the Flash Presentation Generator module of the DMC application.

The DMC allows organizations to consolidate all marketing & sales assets digitally online in the Marketing Asset Manager module, where they can then easily be pulled into sales presentations when needed.

The system allows for easy template creation and implementation, but then can be permission-controlled by administrators to ensure that brand integrity is preserved. The new 2.0 Flash Presentation Generator system even allows for administrators to setup an easy "Presentation Wizard" that will automatically generate the perfect presentation based upon the answers provided by the sales representative looking to make the customizations.

Once customized, the presentations live in the Adobe Flash environment, which means that they're web-based, streaming, and can be distributed digitally with full tracking capabilities through the integrated Email Marketing Center module (also found within the Digital Marketing Center).

Minimize your sales down-time by integrating your sales presentation system into a centralized online collateral warehouse that your brand-management team is populating today!

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The Digital Marketing Center is a scalable, robust and affordable enterprise level out-bound marketing system that integrates 8 of the most highly requested sales & marketing modules into one unified system.